Wednesday, September 23, 2015

LinkedIn Make sure every possible detail about you business is on your company page

Once you've registered for a business account on LinkedIn, fill out most of the information regarding your company in your page, as you would for some other social network. This includes your real estate website URL, links to other social accounts, and your bio outlining your experience in real estate and the areas you specialize in (like selling certain types of homes or working in a specific price range). Did you just work at other agencies or brokerages previously? Do you have more than one Realtor certifications? Add those details as well.

Once all of your company info is added, create a professional-looking banner image for your Company Page header. Or, if you do not have the creative chops, hire a designer to produce one for you. It doesn't matter how you obtain one, the main thing is getting one.

Your header image should include unique information regarding your business. Perhaps you'd the best sales volume at your agency previously year, helped close the biggest deal in your community, or possess some amazing listings you've helped sell. Whatever separates you from the pack and makes your organization appear to be the cream of the crop should really be incorporated into your banner image. Even your real estate agent headshot with a text overlay featuring your contact information works well.

The more you are able to build your case that you're a knowledgeable, experienced, hard-working real estate agent, the more likely a local lead searching LinkedIn for real estate representation will consider you.

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